Spring Update: New Ways to Train, Track, and Personalize Your Swim Spring Update: New Ways to Train, Track, and Personalize Your Swim

Spring Update: New Ways to Train, Track, and Personalize Your Swim

April 29, 2026
Our latest release is all about making your training more personal, more flexible, and more aligned with how you want to swim. Whether you're chasi...
7 Features You’re Probably Not Using (But Should Be) 7 Features You’re Probably Not Using (But Should Be)

7 Features You’re Probably Not Using (But Should Be)

April 16, 2026
Our FORM goggles are packed with powerful features designed to improve your swimming while keeping every session fun and engaging, but some of the ...
You’ve Already Been Training for Swimrun. You Just Didn’t Know It. You’ve Already Been Training for Swimrun. You Just Didn’t Know It.

You’ve Already Been Training for Swimrun. You Just Didn’t Know It.

April 02, 2026
A complete beginner’s guide to the sport that rewards swimmers - from what it is, to how to race it, to why you’re going to love it. Guest blog by...
One System, One Purpose: Making Swimming Fun One System, One Purpose: Making Swimming Fun

One System, One Purpose: Making Swimming Fun

March 10, 2026
For decades, swimmers have trained with a fragmented set of tools. Goggles for vision. A watch for time that can only be seen between sets. A print...
Human-Led Coaching in an Age of AI Human-Led Coaching in an Age of AI

Human-Led Coaching in an Age of AI

March 03, 2026
“AI” is everywhere right now. It’s in our phones, our feeds, and increasingly, in fitness products that promise smarter training, but to what avail...
Improve Your Training Through Interval Pacing with FORM Improve Your Training Through Interval Pacing with FORM

Improve Your Training Through Interval Pacing with FORM

February 05, 2026
FORM Smart Swim Goggles capture in-depth swim and technique data, which HeadCoach™ turns into clear metrics and actionable insights to help you im...
Improve Your Pace By Refining Your Time-to-Neutral with FORM Improve Your Pace By Refining Your Time-to-Neutral with FORM

Improve Your Pace By Refining Your Time-to-Neutral with FORM

February 05, 2026
FORM Smart Swim Goggles capture detailed data about your swimming and technique. With HeadCoach™, this data is transformed into meaningful metrics...
Increase Your Speed By Improving Your Peak Head Roll with FORM Increase Your Speed By Improving Your Peak Head Roll with FORM

Increase Your Speed By Improving Your Peak Head Roll with FORM

February 05, 2026
FORM Smart Swim Goggles capture a deep set of data on your swim and technique. With HeadCoach™, we turn that data into advanced metrics and person...
Swim Faster and Improve Your Technique Using Head Pitch with FORM Swim Faster and Improve Your Technique Using Head Pitch with FORM

Swim Faster and Improve Your Technique Using Head Pitch with FORM

February 05, 2026
FORM Smart Swim Goggles collect an immense amount of data about your swimming and your technique. With HeadCoach™, we leverage this data to bring ...
Improve Your Pace By 13% With FORM Score Improve Your Pace By 13% With FORM Score

Improve Your Pace By 13% With FORM Score

February 05, 2026
Swimming is a sport that relies on having great technique, so you need to improve your technique and efficiency, not just your fitness, to get fast...
Why Swimming Beats Every Other Workout Why Swimming Beats Every Other Workout

Why Swimming Beats Every Other Workout

February 02, 2026
Why swimming may be the best exercise in the world. Backed by science, discover 10 proven physical, mental, and brain health benefits that set swim...
Freestyle Fundamentals That Actually Make You Faster Freestyle Fundamentals That Actually Make You Faster

Freestyle Fundamentals That Actually Make You Faster

January 21, 2026
In this article, Brian Johns explains the fundamentals of how to swim freestyle and explores some advanced techniques you can use to take your f...