Beaming With Confidence

Feel lap-by-lap motivation—powered by smart goggle technology and our app membership platform. The ultimate way to swim, improve,
and connect has arrived.

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Read what they're saying about FORM

Female wearing FORM swimming goggles with built in metrics and built-in display

FORM Means

Swim without stopping to look at a pace clock or watch. Live metrics and workout instructions are right there in your goggles.

4.5 out of 5 stars filled in black
350+ Reviews

The best thing to happen to my swim life. Will I ever be an Olympic swimmer? Highly unlikely. Will I add ten healthy years to my life? Quite possibly.

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50,000+ FORM Swimmers

Swim together, even when solo, and join our global swim community.

Smart Swim Goggles Included.

  • Monthly Membership

    $ 24
    6-month minimum commitment*

  • Best Value

    Annual Membership

    $ 19
    12 months upfront**

  • Gift Annual Membership

    $ 228
    12-month membership

*Monthly membership auto renews at $24/mo
**Annual membership auto renews at $228/yr
Giftee can renew after first year

Membership Includes

Smart Swim Goggles

Real-Time Metrics

1,000+ Guided Workouts (new workouts added weekly)

20+ Fitness & Training Plans

FORM Swim App

Video Tutorials

Swim Analysis & Community

Swimmers are required to have an active FORM membership to access all member features. Without a membership, swimmers will only have access to a variety of sample workouts.