Julie Iemmolo: My 5-Year Swim Journey With FORM Julie Iemmolo: My 5-Year Swim Journey With FORM

Julie Iemmolo: My 5-Year Swim Journey With FORM

May 28, 2026
Why Pro Triathlete Julie Iemmolo Has Trusted FORM for 5 Years For professional triathlete Julie Iemmolo, effective swim training comes down to st...
Comparing FORM Goggles: Smart Swim 2 LT, 2, and 2 PRO Explained Comparing FORM Goggles: Smart Swim 2 LT, 2, and 2 PRO Explained

Comparing FORM Goggles: Smart Swim 2 LT, 2, and 2 PRO Explained

May 12, 2026
Since launching the world’s first smart swim goggles in 2019, FORM has steadily continued to redefine what swimmers can expect from their time in t...
Introducing Smart Swim 2 LT: The Most Accessible Way to Start Swimming with FORM Introducing Smart Swim 2 LT: The Most Accessible Way to Start Swimming with FORM

Introducing Smart Swim 2 LT: The Most Accessible Way to Start Swimming with FORM

May 05, 2026
Today, we’re introducing Smart Swim 2 LT, a new addition to the FORM goggle lineup designed to make our technology more accessible than ever. At $1...
Spring Update: New Ways to Train, Track, and Personalize Your Swim Spring Update: New Ways to Train, Track, and Personalize Your Swim

Spring Update: New Ways to Train, Track, and Personalize Your Swim

April 29, 2026
Our latest release is all about making your training more personal, more flexible, and more aligned with how you want to swim. Whether you're chasi...
7 Features You’re Probably Not Using (But Should Be) 7 Features You’re Probably Not Using (But Should Be)

7 Features You’re Probably Not Using (But Should Be)

April 16, 2026
Our FORM goggles are packed with powerful features designed to improve your swimming while keeping every session fun and engaging, but some of the ...
You’ve Already Been Training for Swimrun. You Just Didn’t Know It. You’ve Already Been Training for Swimrun. You Just Didn’t Know It.

You’ve Already Been Training for Swimrun. You Just Didn’t Know It.

April 02, 2026
A complete beginner’s guide to the sport that rewards swimmers - from what it is, to how to race it, to why you’re going to love it. Guest blog by...
One System, One Purpose: Making Swimming Fun One System, One Purpose: Making Swimming Fun

One System, One Purpose: Making Swimming Fun

March 10, 2026
For decades, swimmers have trained with a fragmented set of tools. Goggles for vision. A watch for time that can only be seen between sets. A print...
Human-Led Coaching in an Age of AI Human-Led Coaching in an Age of AI

Human-Led Coaching in an Age of AI

March 03, 2026
“AI” is everywhere right now. It’s in our phones, our feeds, and increasingly, in fitness products that promise smarter training, but to what avail...
Optimize Your Training Using Set Pacing with FORM Optimize Your Training Using Set Pacing with FORM

Optimize Your Training Using Set Pacing with FORM

February 05, 2026
FORM Smart Swim Goggles track detailed swim and technique data, which HeadCoach™ transforms into clear metrics and actionable insights to help you...
Improve Your Training Through Interval Pacing with FORM Improve Your Training Through Interval Pacing with FORM

Improve Your Training Through Interval Pacing with FORM

February 05, 2026
FORM Smart Swim Goggles capture in-depth swim and technique data, which HeadCoach™ turns into clear metrics and actionable insights to help you im...
Improve Your Pace By Refining Your Time-to-Neutral with FORM Improve Your Pace By Refining Your Time-to-Neutral with FORM

Improve Your Pace By Refining Your Time-to-Neutral with FORM

February 05, 2026
FORM Smart Swim Goggles capture detailed data about your swimming and technique. With HeadCoach™, this data is transformed into meaningful metrics...
Increase Your Speed By Improving Your Peak Head Roll with FORM Increase Your Speed By Improving Your Peak Head Roll with FORM

Increase Your Speed By Improving Your Peak Head Roll with FORM

February 05, 2026
FORM Smart Swim Goggles capture a deep set of data on your swim and technique. With HeadCoach™, we turn that data into advanced metrics and person...